Details
When: 2024-09-29
Where: Circulated via email
What: A pdf document in the style of a children’s book featuring images, ample white space, multiple colours, and light humour. A highly simplified and condensed documentation of the movement’s activity to date.
Objective
To inform stakeholders about the origins and early activities associated with the No Hate in Huron movement.
Significance
An early innovation in communication strategy.
Result
The content and format received favourable feedback from numerous recipients.
Lessons Learned
- Children’s storybook format provided a highly effective way to “cut through the noise.”
- The format was effective in communicating complex dynamics in accessible and easy-to-understand language.